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Driven by Difference: How Great Companies Fuel Innovation Through Diversity (2016) by David Livermore [Dr Soc]

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  Driven by Difference: How Great Companies
Fuel Innovation Through Diversity by David Livermore Ph.D.
  English | Feb. 17, 2016 | ISBN: 0814436536 | 240
Pages | AZW3/EPUB | 3 MB
  
  Today's workforce is more diverse than ever before. But despite new perspectives
and talents, the promise of increased innovation rarely materializes. Why are so few businesses seeing results? Studies
show that diverse teams are more creative than homogenous ones–but only when they are managed effectively. The
secret is to minimize conflict while maximizing the informational diversity found in varied values and experiences. To
do this, both leaders and team members need a high level of cultural intelligence, or CQ. Drawing on success stories
from Google, Alibaba, Novartis, and other groundbreaking companies, "Driven by Difference "identifies the management
practices necessary to guide multicultural teams to innovation, including how to: Create an optimal environment - Build
trust - Fuse differing perspectives - Align goals and expectations - Generate fresh ideas - Consider the various
audiences when selecting and selling an idea - Design and test for different users Cultural differences can lead to
gridlock, or they can catalyze innovation and growth. This research-based plan turns diversity's potential into economic
reality.
  
  
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